Safilo and Marc Jacobs Announce Partnership Renewal

Safilo Group – designer, manufacturer and distributor of prescription frames, sunglasses, outdoor eyewear, goggles and helmets, and American brand, Marc Jacobs, have announced the early renewal of their multiyear global licensing agreement for Marc Jacobs branded eyewear through 2031. 

“Since the beginning of our partnership in 2004 we have collaborated profitably to make Marc Jacobs an iconic landmark within the eyewear category, offering unique and highly distinctive models in every collection,” says Angelo Trocchia, chief executive officer, Safilo Group. “During these 20 years the brand has grown to become one of the most emblematic brands of Safilo’s contemporary and premium offering, with a strong global appeal for both men and women, and with still many new opportunities for growth in its core U.S. market as well as worldwide.” 

“We look forward to the continued success of our partnership with Safilo,” says Eric Marechalle, chief executive officer, Marc Jacobs International. “Working together to further the unique Marc Jacobs vision to the eyewear category, through new and exciting global opportunities remains our key objective.”