ITV Studios, Fusebox Renew Deal to Expand ‘Love Island: The Game’

ITV Studios and Fusebox Games have announced a renewed deal to expand the mobile game, “Love Island: The Game,” for another three years.

First launched in 2018, “Love Island: The Game” is now in its 7th season and remains popular in the U.S., U.K. and Australia. The renewed partnership will see the launch of new content throughout each year, providing players with a diverse array of branching stories and a greater selection of fashion-forward outfits.

“We are excited to extend and grow our most successful mobile game franchise, based on the global hit format, ‘Love Island,’” says Steve Watling, senior vice president gaming, global partnerships, ITV Studios. “Fusebox Games has been a committed partner and together we have big plans to grow the game’s reach and take narrative storytelling games to the next level, with more storylines tailored to our audiences both in the U.K. and U.S. We are also exploring new brand partnerships to offer brand engagement and interest for players whilst growing commercial opportunities for the Love Island mobile game franchise.”

“The team are excited to continue our amazing partnership with ITV Studios and the ‘Love Island’ brand,” says Terry Lee, head of studio, Fusebox Games. “We’re not a studio to rest on our previous successes and are looking forward to working together with ITV Studios to realize our ambitions for ‘Love Island: The Game.’”