Formula 1, Tata Communications Announce Strategic CollaborationFormula 1, Tata Communications Announce Strategic Collaboration
As “official broadcast connectivity provider,” Tata Communications to transform motorsports with fan experiences.
March 17, 2022
Formula 1 and Tata Communications, a global digital ecosystem enabler, have announced a multi-year strategic collaboration with Tata Communications returning to sport as the Official Broadcast Connectivity Provider of Formula 1, to deliver and enhance a world-class, technologically advanced experience for fans globally.
Tata Communications will supply Formula 1 with end-to-end managed network services for video contribution. The company will facilitate the transfer of more than 100 video feeds and over 250 audio channels to be transmitted between the Grand Prix venue and F1's Media & Technology Centre in the U.K. every race weekend in under 200 milliseconds, enabling F1 to broadcast to more than 500 million fans in more than 180 territories.
Following the introduction of Formula 1's remote broadcast operations in 2020, Tata Communications has allowed reduction in the organization’s travelling freight by 34%. The Company also expanded its bandwidth capacity or media backbone to 100G driving innovations in video, remote production and more.
"We are delighted to welcome Tata Communications back as a partner following previous successes in our partnerships,” says Stefano Domenicali, president, chief executive officer, Formula 1. “They have been an integral part of our growth journey over the last decade, and we completely trust their expertise and abilities to deliver what we need for our fans. This trust has been built over many years of working together, pushing forward advancements in technology in sport – on and off the track. Tata Communications' connectivity continues to support F1's drive for agility and sustainability with remote production introduced in 2020 – part of our aim to be net-zero carbon by 2030. We are excited to grow together in the future and share the incredible journey Formula 1 is on."
"As businesses evolve to a digital-first model, I believe the sporting world also has a great opportunity to leverage technology for delivering innovative and exhilarating experiences to motorsports enthusiasts," says Amur S Lakshminarayanan, managing director, chief executive officer, Tata Communications. "Formula 1 is at the core of all things speed, action and thrill. We are delighted to renew our relationship and empower Formula 1's tomorrow, today.”
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