CBS Unveils Merchandising Deals for ‘Star Trek’, ‘Happy Days’
CBS announces a wide range of deals with partners such as Bioworld Canada and Texco.
October 1, 2019
CBS Consumer Products and Showtime have unveiled a broad lineup of new licensees and product offerings for their TV properties, covering categories from apparel and accessories to novelty items with Bioworld Canada, Buffalo Games, Movies on Glass and Texco.
“These new licensees and deals reflect the success of CBS Consumer Products and Showtime’s hit TV properties, and we look forward to continuing to expand and bring fans worldwide new products they can enjoy,” says Veronica Hart, executive vice president, global franchise management, CBS.
Announced partnerships include:
Acco Brands
“Beverly Hills 90210” for calendars (U.S. & Canada)
Arrow International