Lush imagined what products would live in Barbie’s bathroom cabinet and brought them to life in soapy form.

License Global

August 11, 2023

1 Min Read
The Lush Barbie collection.
The Lush Barbie collection.Lush

Lush is immersing itself in the world of Barbie.  

On Aug. 10, the Barbie x Lush pop-up arrived at Lush Studio in Soho, London, and is designed to make guests feel like they’ve stepped straight into Barbie’s Dreamhouse. The shop will run for six weeks.  

The space features a pink lounge, kitchen and shower inspired by the doll’s home, with photo opportunities galore. 

To celebrate the power of pink, Lush is also launching an eleven-piece collection featuring a ‘B’ logo bath bomb, perfume, shampoo and more, available now in all U.K. shops and online. The collaborative collection offers a range of self-care products in Barbie’s quintessential pink hue. 




Read more about:


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like