Lush Opens a Barbie Dreamhouse Pop-Up
Lush imagined what products would live in Barbie’s bathroom cabinet and brought them to life in soapy form.
August 11, 2023
Lush is immersing itself in the world of Barbie.
On Aug. 10, the Barbie x Lush pop-up arrived at Lush Studio in Soho, London, and is designed to make guests feel like they’ve stepped straight into Barbie’s Dreamhouse. The shop will run for six weeks.
The space features a pink lounge, kitchen and shower inspired by the doll’s home, with photo opportunities galore.
To celebrate the power of pink, Lush is also launching an eleven-piece collection featuring a ‘B’ logo bath bomb, perfume, shampoo and more, available now in all U.K. shops and online. The collaborative collection offers a range of self-care products in Barbie’s quintessential pink hue.
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