Blue Holdings Adds Licenses

High-end jeans and denim apparel maker Blue Holdings Inc. has signed two new licensing agreements for its Antik Denim and Yanuk brands.

Antik Denim LLC, one of the company’s wholly-owned subsidiaries, has agreed to a three-year deal with Canadian firm Multiprint Tex Manufacturing (Multigroup), to distribute men’s, women’s, and children’s denim apparel, and accessories, outerwear, footwear, and handbags bearing the Antik Denim trademark
Multigroup’s current brand portfolio covers many major character, sport, and lifestyle licenses such as Disney, Warner, Nickelodeon, Nike, Hurley, Calvin Klein Jeans, Timberland, Gottex, and Sean John.

Blue Holdings also signed a three-year license agreement with Caitac International Inc., a jean and casual wear marketer, to design, manufacture, and distribute men’s and women’s denim and sportswear apparel bearing the Yanuk trademark in Japan.

In addition to this licensing deal, Caitac is currently the exclusive distributor for Taverniti So Jeans merchandise in Japan and has relationships with more than 1,000 stores.

“These agreements represent a meaningful milestone for two of our key brands,” says Glenn Palmer, president and CEO of Blue Holdings. “This is a successful step in building our international licensing business, and is another step toward achieving our goal for a strategic turnaround plan.”