StickyLickits Teams Up with “Ryan’s World” Influencer
New edible stickers help kids make healthier food choices.
March 28, 2022
Linda York, grandmother of two, has created StickyLickits, a line of edible stickers that entice kids to be more adventurous eaters, especially when it comes to fruits and veggies. Parents can find StickyLickits, featuring YouTube kidfluencer, Ryan Kaji of Ryan’s World, at more than 350 Walmart stores in California, Arizona, Utah, Washington, Colorado, Idaho, Nevada, Wyoming, Oregon, New Mexico and Montana.
“Every parent knows that it can be a struggle for young children to taste and eat the healthier foods on their plates,” says York. “Our all-natural, edible stickers help to motivate children to eat more fruits and vegetables because they make mealtime more fun. Parents also love StickyLickits because the stickers encourage children to taste a variety of foods and build healthier eating habits.”
Using the bite-size stickers is simple: kids simply lick, stick and eat their creations. The dissolving stickers are 100% natural with a tapioca base that kids say tastes like marshmallows or cotton candy. “StickyLickits helps to capture the lively imaginations that children bring to the dinner table,” says York. “Most importantly, the stickers help to introduce and nurture a healthy relationship with food.”
Now, three years after the line first launched in October 2019, StickyLickits span numerous designs featuring characters in “Sesame Street,” “PAW Patrol,” “SpongeBob SquarePants” and now “Ryan’s World,” along with the original Doodle Dums and Making Faces designs.
StickyLickits’ latest design, which rolls out exclusively in select Walmart stores this month, showcases nine-year-old Kaji’s animated alter egos: Super Hero – Red Titan, Daring Detective, Super Spy and Global Adventurer.
The “Ryan’s World” franchise spans a YouTube channel with more than 30 million subscribers, as well as games, apps and consumer products. While much of the content centers on play and toys, Ryan and his family also share informative, educational content from science experiments to family adventures.
StickyLickits do not contain sugar, additives or allergens like soy, dairy or peanuts. They’re also kosher, vegan, non-GMO and gluten-free. Packages contain 30 stickers each and can be found in Walmart’s produce department.
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