McCormick Partners with Tabitha Brown on New Sunshine Seasoning
Seasoning will be available in stores across the U.S. for the first time in June.
May 12, 2022
McCormick and actress/social media influencer Tabitha Brown are partnering again for McCormick Sunshine Seasoning by Tabitha Brown.
After the original limited-edition all-purpose seasoning sold out online in 39 minutes last year, it will be available in grocery stores starting in June.
"Cooking with sunshine is about bringing joy and love to the dishes you make for you and your loved ones," says Brown. "I am so excited to bring positive energy to even more homes with the second release of the McCormick Sunshine Seasoning by Tabitha Brown. It's the perfect addition to any summertime dish, whether you are a vegan or non-vegan, because that's your business."
"We were so blown away by the response to the McCormick Sunshine Seasoning by Tabitha Brown last year that we knew we had to get the seasoning in stores," says Alia Kemet, senior vice president, creative and digital transformation, McCormick. "We are always looking for new and exciting ways to bring innovative flavors to everyday meals. Now, everyone can have Sunshine in their lives."
Featuring the same salt-free seasoning blend with a bright, warm flavor inspired by Brown's social content and recipes, the collection includes traditional Caribbean spices and herbs, allspice, thyme, turmeric, cayenne pepper, mango and pineapple.
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