Boxed Water Launches ‘Jurassic World’-Inspired Cartons
The collection will consist of six fan-favorite dinosaurs from the “Jurassic World” franchise.
Boxed Water Is Better, the sustainable packaged water alternative to plastic and aluminum bottles, is teaming up with Universal Products & Experiences to offer renewable packaged water as a part NBCUniversal’s efforts to help reduce plastic waste. Launching in March, the “Jurassic World”-inspired Boxed Water collection will be available in grocery store locations in the U.S.
“We are proud that Universal is lending one of their most iconic brands to Boxed Water in an effort to address the plastic problem in America and make sustainable sipping more fun,” says Daryn Kuipers, chief executive office, co-founder, Boxed Water. "The initiative is one of many in our commitment to reduce waste.”
The collection will consist of six dinosaurs from the “Jurassic World” franchise, including T. Rex, Stegosaurus, Mosasaurus, Carnotaurus and, of course, Blue – the famous Velociraptor. Each carton will also feature a fun dinosaur-related fact and additional details that “Jurassic World” fans will enjoy.
Boxed Water will plant two trees with each post on social media that includes the “Jurassic World” carton, with a goal to plant three million trees with the National Forest Foundation (NFF). Already, Boxed Water has planted 1.3 million trees with the NFF as part of its ongoing “You post. We plant.” social campaign.
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