Animaccord and Danone Sip ‘Masha and the Bear’ Water

Animaccord has inked a deal to launch a line of “Masha and the Bear”-licensed bottled water in Mexico.

License Global

June 4, 2019

1 Min Read

Danone, a leading manufacturer of dairy products and food, will produce the line of “Masha and the Bear” drinking water with fruit tastes under its Bonafort Kids brand. The line consists of four products, and it is already available via key retailers across the country. The special-edition line will only be available for a limited time.

Animaccord’s water partnership continues its push in the food and drink market. The company recently launched a line of chocolate bars in Latin America with Ferrero.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like