Le TIGRE line marks Designer Brands’ debut in the athleisure footwear category.

License Global

August 15, 2023

1 Min Read
Designer Brands logo
Designer Brands logoDesigner Brands

Designer Brands, one of the world’s largest designers, producers and retailers of footwear and accessories, has launched the first footwear line by Le TIGRE, an iconic New York City sportswear brand. This is Designer Brands’ debut in the athleisure footwear category.

The addition of Le TIGRE, along with the recent acquisitions of Keds and Topo Athletic, enables Designer Brands to grow its brand portfolio in the growing athletic and athleisure space, further expanding its branding capabilities while leveraging the direct-to-consumer infrastructure of DSW Designer Shoe Warehouse and The Shoe Company stores in North America.

“The process of envisioning, defining and bringing the essence of Le TIGRE to life in footwear has been an exciting journey,” says Bill Jordan, president, Designer Brands. “As brand builders, we are focused on creating style and value for our customers powered by our passion for inspiring self-expression. Launching the new Le TIGRE footwear collection strengthens our owned brands portfolio and aligns with our goal of doubling sales of owned brands by 2026. This is an opportunity to truly disrupt the footwear marketplace, delivering great design and creating something truly special.”

“This is a monumental occasion for Le TIGRE as we embark on a footwear journey with industry leader, Designer Brands,” says Ike Franco, chief executive officer, Le TIGRE. “Le TIGRE has long represented an image of style disruption and uniqueness. This new footwear line embodies that sentiment.”

Read more about:

kedsGlobal

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like