Pinkfong Unveils Baby Shark's First NFT Collection on MakersPlace

Baby Shark: Collection No. 1 will be available for purchase on Dec. 2.

November 30, 2021

SmartStudy, creator of Baby Shark and the Pinkfong brand, has unveiled its Baby Shark NFT collection that is now live for viewing on MakersPlace, a marketplace for digital art.

For the first time since its announcement, collectors can view and enjoy the collection on MakersPlace. The six-piece collection includes one unique (1/1) piece and five limited-edition pieces, featuring Baby Shark and his family in original, loopable animations inspired by holographic collectors' playing cards. Each piece is accompanied by audio that references the genre-defining song and its iconic vocal.

"We are excited to finally reveal Baby Shark's first NFT collection,” says Bin Jeong, chief executive officer, Pinkfong U.S. “This marks the beginning of our venture into the world of NFT, an important next chapter of Baby Shark's journey. As a sensation born on the internet, it is a natural progression for Baby Shark to embrace NFTs and we are thrilled to share the experience with the community."

Collaborating

with its global music partner, Sony Music Entertainment/Relentless Records, Pinkfong developed the framework of a collection that merges the original Baby Shark with new visual techniques and sounds never seen or heard before from Pinkfong. The aim was to create distinct original artworks that pushed the boundaries of the brand, providing a captivating experience for digital art collectors.

The unique piece, titled "Baby Shark No. 1," is a one-minute-long digital art piece that features Baby Shark as he journeys through a newly reimagined dream-like underwater world.

As an additional memento, the winner of the unique piece will be gifted a one-and-only, custom vinyl created by Pinkfong exclusively for this NFT, featuring the music from the unique piece and accompanying art.

"Over the last year we have seen strong demand from our community for music-inspired NFTs,” says Dannie Chu, co-founder and chief executive officer, MakersPlace. “We want to expand our offerings in this space by providing the platform, tools and curatorial support to help bring great audio-visual works to life on the blockchain. We are thrilled to partner with Pinkfong to bring the world of Baby Shark to the digital arts space."