The Ohio State University Joins Beanstalk Roster

The university already has the nation’s largest collegiate licensing program.

License Global

January 30, 2020

1 Min Read

Beanstalk has added The Ohio State University to its list of clients, having recently signed a representation agreement to help grow and optimize what is already the nation’s largest collegiate licensing program. 

“We are truly honored and thrilled to be working with The Ohio State University, one of the nation’s finest universities with its own unique heritage and brand position,” says Allison Ames, president and chief executive officer, Beanstalk. “Beanstalk is looking forward to implementing a licensing strategy that will deliver on the University’s core values and bring innovation into the collegiate licensing arena. We commend The Ohio State University for its long-term focus in managing one of most valuable collegiate licensing programs in the country.”

In addition to Ohio State, Beanstalk boasts clients such as Mr. Clean, Vicks, Herbal Essences, Old Spice, Jack Daniels and more.

Beanstalk will assist in both long-term strategic growth initiatives and operational management of The Ohio State University’s program.

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License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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