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PUMA, Manchester City Celebrate the Year of the Dragon

Collection intertwines traits of the Dragon with the soccer team.

License Global

January 18, 2024

1 Min Read
PUMA

PUMA and Manchester City FC have unveiled a special-edition capsule collection in celebration of the Year of the Wood Dragon. This release, blending 20 years of the Etihad Stadium’s history with Chinese culture, ensures “Cityzens” globally celebrate in style.

The centerpiece of the collection, a bespoke jersey, features hand-drawn, wood-carved illustrations that intertwine the strength of the Wood Dragon with the architectural splendor of the Etihad's turrets.  

“Manchester City has a large and growing global community of fans who love to show their passion for the club by wearing our products,” says Serena Gosling, director, retail and licensing, PUMA. “Following the success of our recent kits, we are excited to launch another bespoke collection kit that blends innovation and tradition. We hope our fans across the world enjoy the Year of the Dragon shirt and the accompanying apparel range.” 

The collection, which includes the dragon-inspired jersey, jacket, track pants and T-shirt, is adorned with metallic details and the dragon motif that wraps around the club crest. Each piece in the collection carries the dragon iconography.  

The Manchester City Year of the Dragon Collection is available at PUMA stores, PUMA.com, the City store at the Etihad Stadium Store.  

Related:How the Licensing Industry is Celebrating Lunar New Year

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License Global

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