“Blockparty has always been passionate about helping empower brands to form deeper connections with their communities and fans, and that relationship has some of its strongest roots in the sports and entertainment world,” says Vladislav Ginzburg, chief executive officer, Blockparty. “We’re thrilled to be working with such notable and iconic names in sports to only further strengthen the relationship between players, brands and fans.”
Fans and collectors can have access to Brandon from owning one of his original VCR mixtapes to a signed jersey from the pro legend.
“I’m really excited to work with Blockparty on introducing Tuff Crowd to the metaverse, and it’s been a great experience thus far as we make our first leap into NFTs,” says Brandon Jennings.
“I started filming high school basketball players because of athletes like Brandon Jennings – he made the process of making mixtapes easier with his flashy, yet ferocious play,” says Matt Rodriguez, founder and president, Ballislife. “It’s only fitting that we could be a part of putting out the first ever 'Mixtape Legend' NFT featuring Brandon.”
To learn more about how Blockparty is connecting fans with the athletes, creators, artists and brands, visit https://www.blockparty.co/.
Read more about:
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.