“CLC was the company that gave birth to the collegiate licensing industry in 1981 after a licensing agreement between legendary Alabama football coach Paul ‘Bear’ Bryant and original company founder Bill Battle,” says Greg Brown, president and chief executive officer, Learfield IMG College, parent company of CLC. “Bill and CLC saw an opportunity in the marketplace and developed an innovative solution to meet that need, and we pledge to continue that type of visionary leadership and innovation.”
Industry veteran Cory Moss will lead the new CLC. The company has already began working for potential clients out of its Atlanta offices.
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