Following a “Friends” collection launched at Spring Fair 2020, Mad Beauty and Warner Bros. Consumer Products are teaming up again for a new Looney Tunes-inspired line arriving just ahead of the long-awaited release of “Space Jam: A New Legacy.”
“I absolutely loved Looney Tunes as a child, so to be involved in bringing product to market with these characters now is a real treat,” says Trevor Cash, owner, Mad Beauty. “Our creative team has done an amazing job. These products tie in to our ‘Never Too Old for’ range perfectly, and we think our customers will love them too.”
The Mad Beauty x Looney Tunes range consists of sheet face masks, clip and clean hand cleansers, scrunchies, beauty blenders, Bugs Bunny head bands and more.
This release comes at a time of growth for Mad Beauty, who have reported growth over the 18 months through international expansion with forecasted growth across 2021 with new collections coming spring.