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The tennis champion is expanding her clothing empire with a new line from K-Swiss.
November 14, 2020
Tennis champion Venus Williams has expanded her licensed collaborations by creating more pieces for her clothing empire with K-Swiss.
She teamed her EleVen by Venus brand with K-Swiss for a branded 11-piece footwear and apparel collection. The line puts focus on activewear geared for women.
“I’m so proud to share my limited-edition EleVen by Venus collection designed in collaboration with K-Swiss,” the star said on her Instagram. “This capsule collection is close to my heart as I created each style for women who represent boldness and authenticity. These pieces will inspire confidence to take on each day in pursuit of your best self!”
At the same time as announcing the collaboration, Venus announced she would be acting as a brand ambassador for K-Swiss as well.
“Venus’ incredible achievements are a testament to her greatness and unbounded work ethic, and we are delighted to name her our new brand ambassador,” says Gabriella Gomez, director, global marketing, K-Swiss in conversation with Black Enterprise.
The collection is available now.
Read more about:K Swiss
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