What is purpose and why is it important to businesses and customers? What differences can it make?
Our panel of industry change makers will debate how leading with purpose can create a competitive advantage for licensors, retailers and licensees alike.
Understand what role the licensing industry has to play and most importantly, what opportunities this can create.
Speakers
:
Moderator
: Will Stewart, Founder & CEO,
The Point.1888
Veronica Hart, Executive Vice President, Global Franchise Planning & CP Marketing,
Paramount
Nicolas Loufrani, Founder and CEO,
The Smiley Company
Helena Mansell-Stopher, Founder & CEO,
Products of Change
Kingston Myles, Head of Commercial Development,
English Heritage
