License Global

September 20, 2022

45 Min View
Peppa Pig Goes Green Webinar Header. Watch Now

Date: Sep 20, 2022

Duration: 45 Min

The Peppa Pig campaign celebrating World Oceans Day, in partnership with Cleaner Seas Project, is just one example of how Hasbro is building a brighter future for its fans. Products of Change speaks with Hasbro, along with retail partners George at Asda, to explore what it takes for brands to truly embrace a global sustainable shift and how a roster of characters and intellectual property can inspire, motivate and educate.

Speakers:

  • Catrina O’Brien, Head of Retail EurAsia - Licensing Consumer Products, Hasbro

  • Helena Mansell-Stopher, Founder & CEO, Products of Change

  • Bryony Rodda, Buying Advocate- BT GIRLS, George House

Speakers

Alex Markovich, Sponsored Content Editor, License GlobalAlex Markovich

Sponsored Content Editor

License Global

Read more about:

Peppa PigHasbro

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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