for this informative webinar, where our experts will explore the current state of the metaverse and its impact on the entertainment industry. We'll take a deep dive into the potential for licensing and marketing opportunities in virtual worlds for both children and adults and provide strategies for success in this rapidly growing market.
Our line-up of expert speakers includes The BrandTrends Group, who will share the results of their wide market research on the metaverse. We'll also hear from Empire Play, who will provide a case study of successful retail activity in the metaverse, including the launch of Nestle's Metaclub in Decentraland.
Whether you're a marketer, entertainment professional, or just curious about this exciting new space, this webinar is for you.
to learn how to navigate the virtual world of licensing and marketing in the metaverse!
In this webinar, you will learn:
The current state of the metaverse and its effects on marketing & licensing.
The potential for licensing and marketing opportunities in virtual worlds.
Diverse strategies for success in the metaverse market.
The innovative marketing solutions demonstrated through the Nestle Metaclub case study in Decentraland.
The transition of NFTs from branded campaigns to utilitarian value.
A closer examination of popular metaverse platforms such as Sandbox, Decentraland, and Roblox.
Chief Executive Officer
The BrandTrends Group
Senior Esports Lead & Project Manager
Vice President, Content & Strategy
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