Webinar: 7 Steps to Find the Best License

At A Glance

  • Wednesday, November 2nd

  • 12:00pm ET

Sponsored by BrandTrends

BrandTrends' will show you the best way to choose the right license in a world where consumer preference is changing rapidly.

Register now

In this webinar, you will:

  • Learn to distinguish between "excellent” and “best” licenses, using a brand health tracker, to go beyond simple sentiment analysis.

    • Discover specific analytics for cutting-edge sales prediction.

      • Learn about the current entertainment licensing trends that will influence your decision-making.

        Selecting the best license for your product can be a challenge when you consider the rapid changing pace of fads, trends and phases that consumers – particularly the youngest ones – experience. For entertainment-led brands, that is what makes them in particular so attractive for brand extension. 

        Join Philippe Guinaudeau, CEO of The BrandTrends Group, for an in-depth look at the seven steps to predict what license will perform best for you at retail. 

        Using insights from BrandTrends' ground-breaking research acquired from more than 40 countries, this webinar will show you how to choose the right license in a world where consumer preference is changing rapidly.


        Philippe Guinaudeau

        Chief Executive Officer

        The BrandTrends Group

        Amanda Cioletti

        Vice President, Content & Strategy

        License Global

        Register now

        to watch live on Wednesday, November 2nd at 12:00 pm ET.

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