In fact, the industry has not seen a spike in video game spending this high since 2008, when sales for hardware, software and accessories topped $1.8 billion. This past March, video game spending topped $1.6 billion in the U.S.
Driving most of the sales was spending on Nintendo Switch’s console family, which more than doubled in sales, year-over-year. Switch consoles sold out at multiple U.S. retailers like GameStop, Target, Best Buy and Amazon. According to a statement given to
Nintendo announced, “more systems are on the way.” The Switch beat an all
time record last March, beating its launch month in March 2017.
Microsoft’s Xbox One and Sony’s PlayStation also saw a boost in sales during March 2020. Both consoles saw a 25 percent increase in sales, year-over-year. Hardware sales in March were up 63 percent overall from 2018, topping $461
Spending for software also increased to $739 million in March, up 34 percent. “Animal Crossing: New Horizons” launched on March 20, which aided in the boost and ranked as the No. 2 selling title for the year thus far, right behind “Call of Duty: Modern Warfare.”
Accessories like headsets, controllers and more also increased in sales, up $397 million.
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