'Subway Surfers' Rides into Sneakers

Sybo Games has joined forces with The Ave LA to create an exclusive footwear collection based on its mobile game “Subway Surfers.”

The sneaker line, dubbed SubSurf, features customizable slip-on and high-top Vans and showcases exclusive artwork inspired by the game.

“We are so excited to bring such an authentic collaboration to our fans all over the world,” says Naz Amarchi-Cuevas, head, licensing, Sybo Games. “We are eager to provide our fans a way to choose how they want to wear SubSurf and we know they’re going to love this experience.”

Sybo will unveil the collection and more at a “Subway Surfers”-themed party in Venice Beach, Calif. this Friday. The company will also premiere the new “Subway Surfers” animated series on YouTube the same day.

The collection and party invitations are available online at TheAveLosAngeles.com/Collections/Sub-surf.