Sunlight Entertainment and p.w Games, the gaming division of Pocket.watch, have unveiled Ryan’s World in Roblox, an immersive digital world based on YouTube’s No. 1 kid star Ryan Kaji of Ryan’s World. This is the first-ever digital world of such a massive scope inspired and built by a YouTube creator. Kids have the opportunity to interact with their favorite characters from Ryan’s World – and even play with Ryan himself.

“I’ve been playing Roblox since I was three years old, and it’s one of my favorites,” says Kaji. “I was super excited to create my very own world that all my friends from around the world can join. I hope everyone likes it as much as I do.”