ZeptoLab has partnered with Nine Network and WP Brands to expand the worldwide reach of the Om Nom brand in Australia.
Nine Network will air seasons one through 16 of the Om Nom Stories on its free-TV and AVOD platforms. WP brands will also take care of the merchandising strategy in the region.
Om Nom Stories is an animated series of short episodes aimed at young kids. To date, the full series provides seven hours of episodes and 24 hours of additional content. The series has accrued 20 BLN views over 86 YouTube channels, has been picked up by 12 TV and 40 VOD channels and is distributed on 70 platforms in eight regions.
In Australia, Om Nom Stories have long been available on YouTube, Amazon Prime and Roku. In addition to this, ZeptoLab has far-reaching plans to cover free TV, Cable TV, VOD and licensing in the region.
ZeptoLab and its partners also produce and distribute a wide range of merchandise, toys, books and audiobooks. Over the last years the title has been leveraged for the release of two video games: Om Nom Merge and Om Nom Run.