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‘Oddbods’ Launches AR App with Weyo

New iOS app will use face-recognition technology to bring the world of “Oddbods” to life.

One Animation’s “Oddbods” property has partnered with Weyo to launch an augmented reality, face-recognition app for iOS, "Oddlife."

The app, built with Weyo’s AR engine, uses the power of Apple’s ARKit3 and allows users to engage in immersive AR-based adventures and become an “Oddbods” character with face-recognition technology.

“Our little fans are placed at the center of this revolutionary and educational digital adventure, while parents are given a toolkit that delivers interactive and useful ‘hacks’ to help with the rigors of daily life, in a never-seen-before format,” says Amir Biran, digital director, One Animation. “The intelligence of our app not only delivers personalized content aligned to kids’ favorite ‘Oddbods’ characters, but simultaneously calms, educates and entertains, pertinent to the time of day and family routine. Persuading kids to clean their teeth or pack their belongings for school will never have been so much fun!”

The app, which debuted on the Apple App Store Dec. 5, follows recent “Oddbods” deals including partnerships with KFC, Popeyes and Walmart in Mexico.

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