Educational multi-book series will feature characters from DreamWorks’ How to Train Your Dragon.
JumpStart, a creator of learning-based games for kids, has partnered with Random House Children’s Books to release an educational book series tied to the online game “School of Dragons.”
“School of Dragons” is an online, multiplayer game based on DreamWorks Animation’s How to Train Your Dragon films.
The new book series will feature characters from the DWA franchise including Hiccup, Toothless, Snotlout and Astrid, among others, as well as highlight real-life scientific and historical concepts and other STEM-related content. Each book will also offer a digital code to redeem within the “School of Dragons” game.
"As the ‘School of Dragons’ brand continues to grow, we're exploring new offline channels to engage our users and to reach new fans alike. We are so honored to be partnering with such an esteemed publisher to bring exciting new learning-based content to kids, while also adding a fun digital element to the book series," says David Lord, chief executive officer, JumpStart. "Not only will the books feature content from ‘School of Dragons,’ each book will include exclusive digital codes that are redeemable for items including a Viking armor set, and a special dragon egg within the game–making each book a unique collectable for fans."
The first two books in the series–School of Dragons Volcano Escape! and School of Dragons Greatest Inventions–are slated to launch Sept. 6.