August 7, 2020
The new designs are in celebration of Gillette’s “My Skin, My Way” campaign which aims to celebrate every woman’s right to feel comfortable in their own skin. Designer Nicole Cuddihy worked with Gillette to create 19 different skin types and more than 250 designs of common skin realities like acne, hair, cellulite, freckles, scars and stretch marks.
“While momentum for diversity in design is building, there are many areas where progress feels slow,” Cuddihy told
“The fact that I could add scars and wrinkles to warriors or outlaws, but not characters in less combat-driven games felt discouraging. With these designs, I hope that all women in ‘Animal Crossing’ can find comfort and representation in this carefully developed collection. I drew inspiration from those in my own life to ensure the designs I was creating accurately represented their skin stories in a way that feels real, celebratory and beautiful.”
The
“Animal Crossing” has seen a variety of digital collaborations in recent months. Most recently, the video game brand saw Alo and Tatcha team for
within in the game.
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