Epic, Mad Engine Team for ‘Fortnite’ Fashion

Epic Games has struck a deal with Mad Engine to create a line of apparel in North America based on its hit game “Fortnite.”
License Global

July 30, 2018

Epic, Mad Engine Team for ‘Fortnite’ Fashion

Epic Games has struck a deal with Mad Engine to create a line of apparel in North America based on its hit game “Fortnite.”

IMG, “Fortnite's” licensing agent, brokered the deal.

The “Fortnite” apparel line will offer knits, long- and short-sleeve tops, swimwear, outerwear and sportswear sets. Accessories will be available in Canada.

"We are excited to work with the teams from Epic Games and IMG to bring compelling apparel programs to retail for both fanatics and casual ‘Fortnite’ fans," says Danish Gajiani, chief executive officer, Mad Engine. "Apparel presents the perfect opportunity to bring this pop culture phenomenon to players, offering them continuously refreshed product reflecting the dynamic world of the game."

The “Fortnite” apparel range is set to launch this summer at retailers across North America.

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