EA Partners with Middle-earth Enterprises for New Mobile Game
Inspired by the works of J.R.R. Tolkien, EA returns to Middle-earth with upcoming mobile game.
May 9, 2022
Electronic Arts, a global interactive entertainment company, has partnered with Middle-earth Enterprises, a division of The Saul Zaentz Company, on the development of a new free-to-play mobile game.
“The Lord of the Rings: Heroes of Middle-earth” is a Collectible Role-Playing Game (RPG) that brings the fantasy and adventure of The Lord of the Rings to existing fans and new audiences alike in a strategic, social-competitive experience. “The Lord of the Rings: Heroes of Middle-earth” is the newest addition to EA’s expanding mobile portfolio as the company continues delivering live services, reaching more players on more platforms around the world.
“We are incredibly excited to partner with The Saul Zaentz Company and Middle-earth Enterprises on the next generation of mobile role-playing games,” says Malachi Boyle, vice president, mobile RPG, Electronic Arts. “The team is filled with fans of ‘The Lord of the Rings’ and ‘The Hobbit’ and each day they bring their tremendous passion and talents together to deliver an authentic experience for players. The combination of high-fidelity graphics, cinematic animations and stylized art immerses players in the fantasy of Middle-earth where they’ll go head-to-head with their favorite characters.”
“We are thrilled to be working with EA once again, this time to bring a mobile game solely inspired by Middle-earth as described in the literary works of J.R.R. Tolkien to its fans,” says Fredrica Drotos, chief brand and licensing officer, Middle-earth Enterprises. “It’s an honor to work with the talented Capital Games team whose knowledge and love of the lore is palpable throughout.”
“The Lord of the Rings: Heroes of Middle-earth” will feature immersive storytelling, turn-based combat, deep collection systems and a roster of characters from across the vast universe of “The Lord of the Rings” and “The Hobbit.” Players battle through stories from the world of Tolkien and take up the fight against the great evils of Middle-earth.
“The Lord of the Rings: Heroes of Middle-earth” is expected to enter limited regional beta testing this summer.
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