Corus Creates Kids' Mobile Platform

Corus Entertainment has partnered with mobile technology company Fingerprint to create a mobile entertainment platform for children ages 2 to 7. 

April 6, 2018

Corus Creates Kids' Mobile Platform

Corus Entertainment has partnered with mobile technology company Fingerprint to create a mobile entertainment platform for children ages 2 to 7.

Scheduled for a global launch in 2015, the platform will offer preschoolers a safe and fun branded environment to enjoy videos, games, music and e-books featuring Nelvana characters such as Max & Ruby, Little Bear, Franklin, The Bernstein Bears and more.

“We’re thrilled to partner with Fingerprint to develop our first global digital offering for kids,” says Colin Bohm, vice president, television, and head of Corus Kids. “Leveraging Fingerprint’s expertise to create compelling and fun mobile applications for children will enable our Nelvana brands to be enjoyed by even more kids in multiple languages and territories around the world.” 

In 2012 and 2014, Corus invested in Fingerprint as part of Corus' strategy to expand into new markets and unlock additional value in Nelvana’s library of branded content.  

“It’s been our dream to bring Corus' family

of great brands to life on mobile devices,” says Nancy MacIntyre, chief executive officer, Fingerprint. “By creating this new platform, families will have peace of mind as they encourage their children to experience favorite brands on the family’s personal mobile devices. After all, mobile is where people of all ages are spending their time. Corus will expand its brands via mobile and further grow its fans.”   

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