Butterfinger Brings Exclusive In-Game Content to PUBG MOBILE

Players who purchase participating Butterfinger products can score special in-game gear.

May 12, 2022

Promotional Image for the Butterfinger x Pubg Mobile collab, showcasing what players can receive in-game.

Promotional Image for the Butterfinger x PBUG Mobile collab, showcasing what players can receive in-game.Ferrero North America

Butterfinger and PUBG MOBILE, a mobile video game, team up to celebrate its new Version 2.0 update by offering fans exclusive in-game items in Butterfinger's iconic blue and yellow colors. The three items include a Butterfinger parachute, Butterfinger buggy and Butterfinger set.  

"We are thrilled to bring PUBG MOBILE fans fun, new exclusive items," says Miguel Zorrilla, senior director, marketing, Butterfinger. "Butterfinger is part of the gaming community and we are proud to work with great brands like PUBG MOBILE that offer unique and exciting experiences to gamers." 

From now until Aug. 31, players who purchase two Butterfinger bars or one Fun Size Butterfinger bag will be able to receive an in-game featured accessory.

"Our PUBG MOBILE players are always hungry for new in-game content, so we couldn't be more excited to partner with Butterfinger to offer fans this sweet new experience," says Anthony Crouts, senior director, marketing, PUBG MOBILE. "This collaboration uniquely incorporates

Butterfinger's distinct design and charm into the PUBG MOBILE world – we can't wait for our players to start engaging with it."

In October of this year, PUBG inked a partnership with Liverpool Football club.

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