April 6, 2018
Mrinalini Chandra has designed two new jewelry collections for the popular mobile gaming brand.
ASIA–King Digital Entertainment has tapped Indian designer Mrinalini Chandra to create a range of jewelry inspired by the “Candy Crush” franchise.
The new range will include two parts–a competitively priced range featuring 2D candy shapes and a premium range featuring 3D versions of the candies. The couture line will include necklaces, bracelets, rings, earrings and a brooch pin, while the mass market line will feature necklaces, rings, bracelets, a candy unit brooch and hoop earrings.
The “Candy Crush” jewelry collection is set to launch Oct. 19 and will be available online via PerniasPopUpShop.com.
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