The brand will introduce new storyline and characters to fete the holiday.

GLOBAL–Rovio Entertainment has unveiled a slate of limited-time egg-centric features across its portfolio of games and content, to coincide with the Easter Holiday.

“Angry Birds Evolution” includes a new storyline in which the green piggies’ genetic egg experiment goes wrong, and produces an evil bird-rabbit-hybrid named Miffy. The new Miffy character will be featured across a line official merchandise available on Amazon.com

A new episode of the “Piggy Tales 4th Street” web series follows one hungry pig who gets into trouble while hunting for an Easter egg.

“Angry Bird Blast” will see The Easter Bunny take over the Mighty League through today. From April 3 to April 5, users will have the opportunity to partake in a branded digital Easter egg hunt.