Notorious Brands will build a product program for the classic gaming IP in Spain and Portugal.
EUROPE- The Tetris Company has appointed Notorious Brands & People as its merchandising and licensing agency in Iberia.
For the Spanish and Portuguese markets, Notorious will create new merchandising opportunities for a variety of product categories including apparel, consumer products, accessories and toys.
“While ‘Tetris’ fans worldwide are joined by their appreciation for the iconic brand, we know that every market is unique, and are continuously looking for partners who will enable us to introduce lifestyle products and experiences specific to that region,” says Maya Rogers, CEO, Blue Planet software, primary agent for the “Tetris” brand. “That’s why we’re pleased to be working with Notorious to bring fun, innovative products to fans across Spain and Portugal.”