Universal, Nick Team for ParaNorman Promos

Universal Pictures and Viacom International Media Networks are teaming up to give ParaNorman the Nickelodeon treatment in a series of promotions in Europe and Latin America.

The film, which premieres in Europe and Latin America Sept. 14, will be featured in a series of television ads depicting ParaNorman zombies on the Nickelodeon “orange carpet.”

The campaign will also include highlights in the Nickelodeon magazine show “N-view,” as well as an online presence across Nickelodeon websites in those regions.