Actress will join Perry Wolfman of CAA-GBG at the conference and networking event.
Acclaimed actress and entrepreneur Drew Barrymore will speak alongside Perry Wolfman, CEO of her brand management company CAA-Global Brands Group, at the NYC Summit March 2.
The annual networking event and conference will take place March 2-3 at the New York Marriott Marquis.
Barrymore starred in E.T. at the age of 6 and has gone on to win critical acclaim and the hearts of fans for years in such movies as The Wedding Singer, Ever After, Charlie's Angels and Grey Gardens, among many others. She is the co-founder of a burgeoning lifestyle portfolio that includes Flower Films, Flower Beauty, Flower Eyewear and Barrymore Wines, as well as a New York Times bestselling author with her book, Wildflower. This February, Barrymore will make her first foray into television with a new Netflix original show “Santa Clarita Diet.”
Barrymore and Wolfman will participate in a discussion and Q&A about the dynamics of celebrity licensing and the impact celebrity brands can have at retail, using Barrymore’s brand as a case study.
“We are thrilled to have Ms. Barrymore join us to share her unique perspective and first-hand insights into the world of celebrity licensing,” says Tony Lisanti, global editorial director, License Global magazine and moderator of the NYC Summit. “The addition of Ms. Barrymore takes this event, which already includes some of the biggest names in brand licensing and retail, to a whole new level. And this isn’t the last of it, we will have a series of other big speaker announcements in the coming days and weeks including the unveiling of the retailers that will be joining us for the Retail Forum.”
Barrymore joins a speaker lineup that includes top thought leaders of the brand licensing industry including executives from A+E Networks, Activision Blizzard Media Networks, Cartoon Network Enterprises, Epic Rights, Head Sport, Macy’s Parade, Nickelodeon Viacom Consumer Products, PepsiCo North America, PVH Corp., Sony Pictures Entertainment, Stanley Black & Decker, Wunderlich Securities and Xcel Brands.
For the full agenda and to buy tickets, visit www.licensemag.com/nyc-summit.
The NYC Summit is developed by License Global magazine, part of UBM's Global Licensing Group, also organizer of Licensing Expo and Brand Licensing Europe, and in partnership with the International Licensing Industry Merchandisers’ Association (LIMA), the industry’s leading trade organization. This year's sponsors include Platinum Sponsor Concept One Accessories and Silver Sponsors Uwär? Brands and Octane5 with additional sponsorship support from FABNY, Trevco, OpSec Security and the Boy Scouts of America.
Space is limited and last year's event sold out, so interested parties are encouraged to secure tickets early.