Elf on the Shelf Takes Center Stage
Creatively Classic Activities and Books has paired with Mills Entertainment to bring the Elf on the Shelf brand to the stage.
“The Elf on the Shelf¬–A Christmas Musical” takes the audience to Santa’s North Pole, where they can learn about the lives of Scout Elves through an original story and score that will take the holiday tradition to cities across the U.S. in 2019.
Tickets for “The Elf on the Shelf–A Christmas Musical” will go on sale in summer 2019. Full tour dates and details will be announced in 2019. “We are honored to have the chance to partner with Mills on this very exciting opportunity,” says Chanda Bell, co-owner, CCA & B.
“This partnership is a natural fit for the brand, as our Scout Elves are known for their love of song and dance. Entertaining families is at the core of what we do, and I can’t think of a more appropriate next venture. I am sure Santa himself would be proud.
We can’t wait to see the show come to life and hit the road next year, giving families the chance to have a glimpse of the magic that unfolds at the North Pole.”