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Comic-Con: Tokidoki Brings Exclusives to San Diego

Lifestyle and fashion brand Tokidoki showcased exclusive licensed merchandise and product activations at this year’s Comic-Con.

This year’s slate of new products included collaborations with Sanrio and Activision Blizzard’s Overwatch. Other Tokidoki’s exclusive Comic-Con merchandise included:

  • Kitty Mermaid hoodies;
  • Cali Dreaming hoodies;
  • Grey Tiger tees;
  • Face off Dragon hoodies; and
  • Cotton Candy Dreamin’ bag prints.

The company also hosted SDCC fan events, such as

  • A signing with Simone Legno, creative director, Tokidoki;
  • BAIT store pop-up and a
  • IT’SUGAR store pop-up

To stay up to date on the latest news from the event, check out our continuing coverage from the show floor.

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