Zuru Expands Rainbocorns Line

Three new series set to debut this summer.
License Global

July 13, 2021

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Three new characters have joined Zuru's surprise egg brand Rainbocorns: Rainbocorns Puppycorn Surprise and Rainbocorn Fairycorn Surprise both arrive in stores across the country in July, followed by Rainbocorn Jelly Shake Surprise in August.

"The new additions feature the iconic elements Rainbocorns are known for and are the perfect characters to join the growing family," says Adam Woods, creative director, Zuru. "From its signature play pattern, to its popular characters, innovative interchangeable reversible hearts and unique accessories, Rainbocorns has charmed children and parents alike. We're so excited to have Puppycorns, Fairycorns and talking Rainbocorns in the mix!"

The line has grown to an entire collectible and plush brand with multiple ranges across various price points, a licensed property with apparel, stationary and more, and a content brand.

In addition, 12 Rainbocorns webisodes just launched at Zuru’s online kids hub

https://zuru.com/kids/rainbocorns/fairycorn.

 Every other

week, new two-to-three minute episodes will bring the characters to life.

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