ZAG and Build-A-Bear Workshop Partner on Make-Your-Own ‘Miraculous Ladybug’ Bear

“Miraculous Ladybug and Cat Noir” costumes and T-shirts are also available across North America and online in the U.S. and U.K.
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License Global

March 27, 2023

Miraculous Ladybug and Cat Noir Build-A-Bear bears
“Miraculous Ladybug and Cat Noir” Build-A-Bear bearsZag

Animation studio,


, has signed with

Build-A-Bear Workshop

for a

Miraculous Ladybug

official plush bear. 

Children across North America and the U.K. will have the power to create and personalize their own Miraculous Ladybug bear, featuring soft grey fur, blue eyes and ladybug paw pads. The bear can be personalized with costumes, outfits and accessories.

The Miraculous Ladybug costume features Ladybug’s signature red and black jumpsuit and matching eye mask. The Cat Noir costume, including a bodysuit, eye mask and ears headband, transforms the furry bear into Cat Noir! The Miraculous Bear. The costumes and tee are available in stores across North America and the U.K. and online. 

“Our goal is to continue to find fun new ways for kids and families to immerse themselves in the world of ‘Miraculous’ and together with Build-A-Bear, fans of all ages will be able to create memorable experiences,” says Jeremy Zag, founder, chief executive officer, ZAG. “Build-A-Bear is one of the most respected

brands in children’s entertainment and we’re delighted that ‘Miraculous’ fans will be able to create their own super-powered furry friend.” 

The “Miraculous” Build-A-Bear product launch will be promoted by a multifaceted campaign including digital advertising, influencer marketing and loyalty program. 

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