Sponsored By

Women Inventors, Creators and Entrepreneurs to Pitch at WiT Empowerment Day

Pitches directed at toy companies and Walmart buyers give women access to mentoring, deal-making and the opportunity for a travel stipend scholarship.

License Global

June 20, 2022

2 Min Read
Promotional image for Empowerment Day 2022.
Promotional image for Empowerment Day 2022.WiT

Women in Toys, Licensing & Entertainment (WiT) has announced that registration is open for its annual WiT Empowerment Day event, to be held on Sept. 19 at Dallas Market Center, in partnership with The Toy Association’s Preview and Holiday Market.  

Now in its ninth year, WiT Empowerment Day is held in collaboration with Walmart, giving women inventors, creators and entrepreneurs exclusive access to critical connections and mentors in the toy, consumer products and licensing industries. Participants will have the opportunity to meet privately with Walmart buyers and top toy company product acquisition executives to pitch their product/concept and receive valuable feedback and be mentored by seasoned industry experts. 

Pitch Sessions: Toy companies slated to take pitches at this time include Hasbro, Spin Master, Jazwares, PlayMonster, Basic Fun!, Crayola, Educational Insights, Melissa & Doug, Project Genius, TOMY, VTech, SkyRocket, Funrise and Jada, with more to be announced soon. 

Panels and Mentor Roundtables: Event participants will also be able to attend an Inventor Relations Panel with product acquisition executives and take part in a variety of Mentor Roundtables led by industry experts. Topics include: 

  • Children’s Publishing & Related Products 

  • Digital Content and Advertising 

  • E-commerce Readiness 

  • Intellectual Property 

  • Licensing, Deals & Negotiations -

  • PR and Partnerships 

  • Sales and Distribution 

  • Product and Packaging Design 

  • Product Testing and Safety 

WiT Power-Up Pitch Prep: Leading up to Empowerment Day, WiT will help to prepare registrants with “Power-Up Pitch Prep,” presented in partnership with three-time patented Azhelle Wade, aka The Toy Coach. This comprehensive program includes on-demand educational webinars and three 60-minute virtual live Q&A sessions with The Toy Coach. More information and dates will be announced soon. 

Empowerment Day Scholarship Program: In alignment with the organization’s mission of advancing women, WiT believes that every woman should have the opportunity to pursue their goals, connections to the industry, networking with peers and a successful career path. To help with this, WiT is offering ten $1,000 need-based scholarships to women inventors and entrepreneurs who might not otherwise be able to attend the event in Dallas, to help cover their travel costs. Application deadline is July 20.  

Cocktails & Connections: Capping off Empowerment Day is WiT’s Cocktails & Connections afterparty, held in the first floor Atrium of Dallas Market Center on Sept. 19 at 5:30 p.m.  

Empowerment Day is a free event for WiT members only. For more information and to register or join WiT, visit womenintoys.com/empowerment. Registration is open until Sept. 1. 

Read more about:

Women In Toys

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like