Walmart Reveals Top Holiday Toys

NORTH AMERICA–Walmart has tapped real toy experts–kids ages 18 months to 12 years–to discover this holiday season’s top 25 toys.

April 6, 2018

Walmart Reveals Top Holiday Toys

Licensed kids’ products dominate the retailer’s annual top 25 toys.


“We are gearing up for the season by starting with what matters most to kids–toys!” says Anne Marie Kehoe, vice president, toys, Walmart U.S. “With a little over three months until Christmas, we want to help parents get ahead of the holiday hunt for the hottest toys and find the best deals. We narrowed down hundreds of toys to the top 25 we know kids will love…but this is just the start. We never stop looking for the hottest toys–ever! You can count on us having the latest trends at the best prices throughout the season.”

This year, Walmart’s top 25 Chosen By Kids list was divided into three sections–Interactive and Collectible, Make ‘em Move and Life-Like Licenses–and includes:

Interactive and Collectible

  • Hatchimals Surprise

    • Fingerlings

      • LittleBits

        Star Wars

        Droid Invetor Kit

        • Num Noms Nail Polish Maker

          • FurReal Friends Roarin’ Tyler the Playful Tiger

            • Barbie Dream Horse and Doll

              • Fisher-Price Zoom ‘n Crawl Monster

                • L.O.L. Surprise Fizz Factory

                  • Soggy Doggy Board Game

                    • Mayka Toy Block Tape

                      Make ‘em Move

                      • Frozen

                        Sleigh (Walmart exclusive)

                        • Adventure Force Light Command Light-Up Motorized Blaster (Walmart exclusive)

                          • Monster Jam Grave Digger

                            • Huffy Electric Green Machine Trike

                              • Nerf Rival Nemesis MXVII-10K

                                • Recoil Starter Set

                                  • New Bright Radio Control Tumblebee

                                    • VTech Pop-a-Balls Drop and Pop Ball Pit (Walmart exclusive)

                                      • Radio Control DashCam (Walmart exclusive)

                                        • Dusty the Super Duper Garbage Truck

                                          Life-Like Licenses

                                          • Imaginext DC Super Friends Batman Batbot Xtreme

                                            • “Paw Patrol” My Size Lookout Tower

                                              • Disney/Pixar

                                                Cars 3

                                                Ultimate Florida Speedway

                                                • Mickey and the Roadster Racers Transforming Hot Rod Mickey

                                                  • Disney Junior “Doc McStuffins” Baby All-in-One Nursery

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