U.K. Mags Promote GP Flair’s Plasticine

Signature Publishing is promoting GP Flairs’ modeling brand Plasticine in its children’s magazines over the next three months.

Three dinosaur versions of the mini Squidgems sample packs will be available on the next three issues of Dinosaur Action, starting this month. Packs will also be cover mounted on Fantastic Funworld magazine, which reaches a slightly younger audience. Finally, the girls' title Rainbow Fun is including competitions featuring the brand and 10 pages of activities are incorporated across the portfolio.