UFC, PMI to Launch Toy Collection
PMI to bring the excitement of the Octagon home to UFC fans.
PMI and UFC have announced they are collaborating on a new toy collection in an agreement brokered by UFC’s licensing agent, IMG Licensing. The collection, coming to retailers next spring, captures the likeness of UFC legends like Conor McGregor, Max Holloway, Valentina Shevchenko, Amanda Nunes and more.
The toy company will bring the excitement of the Octagon in the form of 2.5-inch collectible figures, 3-inch articulated mini action figures and high-quality 4.5-inch action figures; each product is crafted to match the likeness of UFC and their most decorated fighters. Deluxe sets and action figures will come with accessories, unique to select fighters. The UFC Collectible Punching Bag Capsule includes 1 of 12 mini fighters, and each fighter comes with a connecting Octagon base, allowing fans to build a complete Octagon. The collection also features accessories, stickers and a mini poster.
“We are excited to partner with UFC, a global leader in mixed martial arts, to bring their iconic fighters to fans in a whole new way,” says Omer Dekel, chief executive officer, PMI. “UFC is one of the fastest-growing sports, now forming part of the Big 5 in the USA. As demand continues to rise, we are eager to meet the needs of UFC fans and collectors. Our collaboration reflects our commitment to delivering exceptional quality and authenticity. Every figure and accessory in this collection has been crafted to perfectly capture UFC and its greatest fighters. We can’t wait for fans to experience the intensity and excitement of the Octagon in their own homes.”
About the Author
You May Also Like