Toy State to Bring ‘TMNT’ Toys to EMEA
Toy State has expanded its partnership with Nickelodeon to develop and manufacture toy vehicles featuring the “Teenage Mutant Ninja Turtles” brand in the EMEA region.
The two-year deal will allow the toy company to create “TMNT”-themed lights and sound, preschool and radio-controlled vehicles. The vehicles will be available this year at major retailers across the EMEA.
Toy State’s new deal with Nickelodeon follows its February deal for “TMNT”-themed vehicles in the U.S.