Toy Hall of Fame Gets New Additions

The Toy Industry Association will induct five new members into the Toy Industry Hall of Fame next February.

April 6, 2018

Toy Hall of Fame Gets New Additions

The new honorees include Jill Barad, former chairman and chief executive officer of Mattel; Horst Brandstätter, president of Playmobil/Brandstätter; the late Jack Friedman, former chairman, chief executive officer and co-founder of Jakks Pacific; and the late co-founders of Wham-O, Arthur “Spud” Melin and Richard Knerr.

The five individuals were selected by TIA members in recognition of their significant contributions to the industry and the impact they have made on the lives of children. 

They will join a roster of 62 toy industry luminaries in a ceremony that will take place as part of the 14th annual Toy of the Year awards on Feb. 15 in New York City, which will kick off the 111th American International Toy Fair.

“TIA is pleased to welcome these outstanding icons of the industry into the prestigious Hall of Fame,” says Carter Keithley, president, TIA.

 “Their vision, creativity and perseverance has revolutionized the industry and helped to bring the magic of play to children around the globe.”


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