“We are almost 100, and [Tomiyama’s mantra] is still so true,” says Morgan Weyl, senior director, global toys, TOMY International. “Our company has been a toy and trend pioneer, answering kids’ evolving behaviors, always without any compromise to its core principles.”
The core principles of quality, creativity and multi-generational play dates back to 1920s Japan but can today be found in TOMY’s range of instantly recognizable classic brands and cutting-edge ranges, designed and developed in collaboration with the world’s biggest IPs.
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