Supergirl Barbie Unveiled

Warner Bros. Discovery Consumer Products, DC Comics and Mattel have teamed up for a new licensed Barbie doll.

License Global, Content Editor

April 18, 2023

1 Min Read
The Supergirl Barbie Doll.
The Supergirl Barbie Doll.Mattel.

A collaborative effort between designers and artists at Mattel, Warner Bros. Discovery Global Consumer Products and DC, Supergirl Barbie Doll has been revealed with her red and blue suit featuring the S-Shield displayed on her chest, and a flowing red cape that drapes her shoulders.  

In displayable packaging, Barbie is posed with her cape billowing behind her in the wind. 

Supergirl is available for presale at Amazon and Mattel Creations.  

  

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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